For many of us, the pandemic changed our "normal" way of life forever. Personal health safety has become the top priority, whether performing a daily task or planning an annual event.
Travel-related concerns and the risks associated with travel are more pronounced than ever. As a result, it has become increasingly important for leaders in the hospitality industry to consider the risks to guests and staff and take steps to ensure the highest standard of care.
As the saying goes, "those who don't learn from history are destined to repeat it." So, what can history teach us about this moment? I believe changes in the travel industry post-9/11 are particularly instructive to us now. Before 2001, there were few security measures such as those that are now commonplace, but due to the dangers exposed by the events of 9/11, federal and local governments and private enterprises introduced broad security measures and regulations to protect citizens, employees and customers.